50+ Pet Technology Statistics for 2025

Market Size & Growth

• The global pet technology market reached $25.3 billion in 2024, representing a 22% increase from 2023
• Compound Annual Growth Rate (CAGR) of 24.5% is expected through 2030, making it one of the fastest-growing tech sectors
• Pet camera segment alone accounts for $1.8 billion, driven by increasing adoption of smart monitoring solutions
• North America leads the market with 42% share, followed by Europe at 28% and Asia-Pacific at 21%
• Investment in pet tech startups reached $850 million in 2024, up 35% from the previous year

Consumer Adoption

• 67% of pet owners currently use at least one smart pet device, up from 52% in 2023
• Pet cameras are the #1 purchased category with 43% of smart device owners having at least one camera
• Automatic feeders have a 38% adoption rate, particularly popular among busy professionals and frequent travelers
• GPS trackers are used by 29% of dog owners, with adoption rates higher for large breed owners (45%)
• 35% of pet owners own 2-3 smart pet devices, creating a connected pet care ecosystem
• Cat owners show 54% adoption rate for automatic feeders, compared to 32% for dog owners
• Millennial pet owners (ages 25-40) have the highest adoption rate at 74%
• 18% of pet owners plan to purchase their first smart pet device within the next 6 months

User Behavior

• Average pet owner checks their camera 8 times per day, with peak usage during work hours (9 AM - 5 PM)
• 89% of pet owners report reduced separation anxiety in their pets after installing smart cameras
• Pet tech spending ranges from $300-$500 annually per household, including devices and subscriptions
• 72% of users check their smart pet devices multiple times daily, indicating high engagement
• 65% of pet owners use two-way audio features at least once per day to interact with pets remotely
• Average session duration on pet monitoring apps is 4.2 minutes, with users logging in 3-4 times daily
• 87% of automatic feeder users report improved feeding schedule consistency
• 54% of GPS tracker owners have used the "find my pet" feature at least once, with 23% using it in emergency situations
• 78% of users share pet photos/videos captured by smart devices on social media
• Subscription retention rate for GPS trackers is 68% after first year

Device-Specific Statistics

Pet Cameras

• Pet camera sales grew 28% year-over-year in 2024
• Average price point for pet cameras: $127, down from $145 in 2023
• 78% of pet camera owners use night vision features regularly
• Cloud storage subscriptions for pet cameras have a 45% adoption rate
• Treat-dispensing cameras account for 34% of total pet camera sales

Automatic Feeders

• WiFi-enabled feeders represent 67% of automatic feeder sales
• Average capacity: 5.2 liters, sufficient for 7-10 days of food
• 82% of users report satisfaction with portion control accuracy
• Battery backup is the #1 requested feature (91% consider it essential)
• Multi-pet households account for 38% of automatic feeder purchases

GPS Trackers

• Average GPS tracker battery life: 4.3 days under normal use
• Subscription cost averages $9.50 per month across major brands
• Geofencing alerts are used by 76% of GPS tracker owners
• Waterproof rating (IP67+) is the #1 purchase consideration (89%)
• Large breed dog owners are 2.3x more likely to purchase GPS trackers

Future Trends & Projections

• AI-powered health monitoring features expected in 45% of new devices by 2026
• Voice assistant integration (Alexa, Google) projected to reach 60% of devices by 2027
• Veterinarian integration with smart devices expected to grow 150% by 2026
• Multi-device ecosystem adoption (3+ connected devices) projected at 52% by 2027
• Smart pet door market expected to grow 31% annually through 2030
• Subscription revenue for pet tech services expected to reach $8.2 billion by 2027